Server :: Using WGET And Escaping URL With Query String?

There is a partnering website that provides an RSS feed to display on the website I am working on. The website displays information on the feed every time a user accesses the website. The feed changes almost every day. For bandwidth considerations and speed, I would like to download the feed once by the server using a crontab job (my website is in a linux shared hosting environment). The problem exists with the URL structure, which I have no control over.

Here is the URL:

Code:

[code]....

I am aware that there are characters that need escaping and this is where I am getting my errors. I have never written a shell-script but I am also assuming some of the characters are keywords in the Shell Scripting language or Linux I am also aware that I can avoid having to escape by enclosing the URL with single or double quotes. You will notice that the URL has BOTH single and double quotes, so its not as simple.